The Video for Business Blog

Helping you get better results from your videos.

Jonathan Galbraith

Jonathan is the co-founder and COO of Basetwo Media, a video production agency in Vancouver that helps businesses get results with video.
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Recent Posts

Announcing the Winner of the 2017 Luke Fahrmann Memorial Award

Basetwo Media is pleased to announce the winner of the first annual Basetwo Media, Luke Fahrmann Memorial Award. Joel Law is a student in BCIT’s Broadcast and Media Communications program,[...]

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August 08, 2017

How to Create Effective Screen Capture Videos

Screen capture videos are popular among software companies, and it’s easy to see why. They allow you to put the software’s interface directly in front of the viewer, and show them how to use it –[...]

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July 06, 2017

3 Considerations in Sound Design for Animated Explainer Videos

In a Hollywood cast, on a sports team, or even your garage rock band, there are the stars and then there are the supporting characters. These journeymen often carry the load, doing the dirty work[...]

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January 03, 2017

Facebook Captions: 5 Reasons You Need To Use Them

With up to 8 billion video views daily, Facebook should be on the radar of all marketers using video. The problem is that as many as 85% of those views happen with the sound turned off, meaninig[...]

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September 26, 2016

Our Creative Development Process

Naturally, any creative project requires a degree of flexibility; however, it also benefits from having a clear process—something to guide us, making sure we maintain a sense of direction.

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August 18, 2014

5 Reasons to Use Stock Music in Your Video

Music can make or break a video but getting too hung up on that 'perfect track' can quickly derail a project. So how do you get a great, fresh sounding music track without breaking the bank and[...]

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June 20, 2013

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