Wistia is a professional video marketing platform which combines hosting, marketing tools, and advanced embedding options and analytics. Unlike YouTube or Vimeo, it’s designed just for embedding[...]Read More
December 07, 2016
Email marketers have long known that crafting a compelling call-to-action (CTA) is an important step in creating an effective campaign. Writing great subject lines and copy will only get you so[...]Read More
September 29, 2016
This summer we finally took the opportunity to travel out to Boston for WistiaFest 2016, the 'Fest for all things video marketing, hosted by our favourite video hosting and marketing platform[...]Read More
August 02, 2016
Newsletter marketing is one of the most effective ways for businesses to maintain an on-going relationship with an audience. Including video in your email blasts has several benefits, including[...]Read More
July 21, 2016
You’ve produced your video and are ready to launch! But where should you host it, how do you optimize it for success, and how do you measure its results?
In our latest guide, we'll introduce you[...]Read More
April 26, 2016
Anyone using Facebook or Twitter on a regular basis will have noticed that videos are now automatically playing in your feeds, which is great news for video marketers hoping to maximize views of[...]Read More
June 25, 2015
Youtube is the 2nd largest search engine in the world, so it seems obvious that you should host your videos there, right? Not so fast! There are a few things you'll want to consider first.
In this[...]Read More
June 09, 2015
When people search for videos, they tend to do so very quickly – often in a matter of seconds. If you want them to click on your video, try to catch their attention with an attractive thumbnail.
June 02, 2015
Using video on your website's landing page is an excellent way to increase conversions to a contact form, ebook download, or other mid-funnel conversion goal.
There are several things that you can[...]Read More
March 23, 2015