The Video for Business Blog

Helping you get better results from your videos.

A Change of Perspective: Using Multiple Cameras for Your Video

Putting a person on camera is often a natural choice for video. But the question then follows: Who will that person be talking to? As we’ll see, that question is more important than you might[...]

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October 31, 2016

How Video Production is Priced

Budgeting can be the most difficult step for businesses new to video production, and it can also be quite confusing when you receive quotations often wildly different from one another.

These large[...]

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July 12, 2016

Why Do A Location Scout Before Filming Your Next Video?

Shooting a video can be complicated, and not every place is suitable for filming, so it’s usually a good idea to send somebody to check out a location before production begins. This simple step[...]

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May 27, 2016

How to Choose a Video Production Company

Video is far from a commodity and finding a video production company who is a good fit can be a tough job. It may be tempting to make a decision based on a demo reel or simply price, but there are[...]

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April 28, 2016

4 Ways to Harness the Power of the Duchenne Smile

There are many reasons for making videos, but one of the most common is the effort to 'put a face' to a message, which naturally entails putting a real person in front of a camera.

Using video to[...]

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April 20, 2016

Death by Design by Committee - Why Too Many Decision Makers can Be Bad for Your Video

Collaboration is a fascinating thing. When people work together to create something, the result is often something very special - something greater than the sum of its parts. In his own right,[...]

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July 22, 2015

Volunteer vs Professional Talent: Which is Best for Your Video?

If you’re making a video that requires a host, spokesperson, or someone to play a role, you’ll need to cast that individual. Unfortunately, Morgan Freeman is probably outside your budget.

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May 26, 2015

Things to Consider When Voicing Over Your Video

A lot of videos rely on voice-over to tell a story, but choosing the right voice for your video involves a few important considerations. There are many subtleties in the human voice, so it’s[...]

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May 14, 2015

How to Review a Video Script

Scripting is one of the most important steps in creating a video, something which is typically best left to the professionals. But even reviewing a script can be a challenging job, especially if[...]

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April 13, 2015

Tips on How to Read from a Teleprompter

When a person is required to speak directly to the camera, cue cards or other memory aids cannot be used since the smallest shift in eye-line can be quite noticeable, but scripts are often too[...]

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March 03, 2015

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